The Subaru BRZ is leaving the factory floor — and it's doing so almost blindfolded. Dealers in Japan are selling off the last units of the current generation while already taking preorders for the redesigned version. There's still no official price for the new car. So the choice is simple and a little brutal: grab a leftover from the lot for 3.322 million yen (¤20,300) right now, or wait for a safer coupe that will almost certainly cost more.
The big question mark is the new EyeSight. Kuruma News, citing a dealer source, describes a three-eyed setup: a pair of stereo cameras joined by a wide-angle camera that widens the car's field of view up front. Sounds like a logical step forward. One problem — Subaru's Japanese division hasn't confirmed this configuration publicly.
Meanwhile, it's already happened in the US, and not as a rumor. The 2027 model-year BRZ picked up a third camera across the entire lineup, including cars with the six-speed manual. It feeds into automatic emergency braking, adaptive cruise control, and lane departure warning.
Don't expect a technical revolution, though. The American version kept its naturally aspirated 2.4-liter boxer engine and the same output — nothing points to a new engine or a deep overhaul of the Japanese BRZ. This looks like another annual update to the second generation, not a clean-sheet coupe.
There's a reassuring signal on price, at least. In the US, the switch to the new EyeSight pushed the starting price from $35,860 to $36,140 — just $280 more. That doesn't translate directly to the Japanese market, but it shows an extra camera doesn't have to hit the wallet hard.
Buyers who care more about a low price than new electronics will have to hunt for a leftover current-gen BRZ — and that window could close within weeks. Buyers of the updated car, meanwhile, are signing up for a bit of a gamble: ordering without a final price or a full list of what's changed.
