Hyundai is preparing an all-new generation of its Kona crossover, skipping the traditional mid-cycle refresh. Instead of updating the current model, the company is developing a completely new version codenamed SX3. This move comes in response to intense competition in the compact SUV segment. According to sources from Hyundai's research center in Namyang, the project has been accelerated due to growing demand for more technologically advanced and premium compact vehicles.

The new Kona will feature a revised design. The model will abandon the distinctive split-level headlights of previous generations and adopt a more cohesive style with a horizontal LED light bar called Seamless Horizon. The body will become more upright, giving it a look closer to a full-fledged off-roader.

The interior is also getting a complete overhaul. Inside, there will be two panoramic 12.3-inch displays combining the digital instrument cluster and multimedia system. The gear selector will move to the steering column, freeing up space on the center console and increasing storage volume.

The crossover will receive a new software architecture called Pleos Connect. This will enable over-the-air updates for the vehicle's software, including powertrain and suspension settings. An AI-based voice assistant and enhanced Level 2+ driver assistance systems are also expected. The tech-heavy Kona SX3 should strengthen Hyundai's position against competitors like the Kia Seltos.